News



aug 2011 16

ZAMST partenaire de MISTY MAY-TREANOR

ZAMST partenaire de MISTY MAY-TREANOR 2-TIME OLYMPIC GOLD MEDALIST MISTY MAY-TREANOR
JOINS ZAMST® TEAM

Newport Beach, CALIFORNIA (August 12, 2011) --- Two-time beach volleyball Olympic Gold Medalist, Misty May-Treanor, 33, was named as the new spokesperson for sporting goods brand ZAMST, the leading brand of injury prevention equipment in Japan since 1992 and used by professionals worldwide. May-Treanor (Newport Beach, Calif.) recently began the process of qualifying for her fourth Olympic Games with Olympic gold medal partner, Kerri Walsh (Los Gatos, Calif.). The pair returned to active competition in April and is currently ranked second in the world with gold medals won in Beijing and Moscow, and a runner-up finish at the FIVB Beach Volleyball World Championships in Rome.

May-Treanor becomes the first female athlete signed to a contract with the ZAMST brand in the U.S., and with parent company Sigmax America, Inc. based in Newport Beach, Calif., a wholly owned subsidiary of the Nippon Sigmax Co., Ltd of Tokyo, Japan. She will headline ZAMST’s injury prevention team of professional athletes as the global spokesperson and advertising icon for the brand that emphasizes the importance of injury prevention as part of a high performance training regimen.

“I approach my training with great care and effort, taking the time to do all the things that make me healthier, faster, and stronger. Using ZAMST injury prevention products and following basic injury prevention procedures as part of my training routine helps protect my body and allows it to perform at a higher level on a more consistent basis,” said May-Treanor.

May-Treanor first began her relationship with ZAMST through a partnership with her successful M2 Volleyball Camps & Clinics, a business she started in 2010 that organized indoor and beach volleyball clinics nationwide. In addition to sharing her wealth of knowledge on the court, May-Treanor incorporated important information about nutrition, academics, and injury prevention, all of which are main staples of the ZAMST corporate philosophy. At each M2 Volleyball session, ZAMST advisors and representatives shared some basic information about injury prevention, and which ZAMST products ranging from ankle braces, to knee braces, and icing kits work best to keep athletes in top physical shape.

“I appreciate the high quality of ZAMST products, especially the unique materials and construction of their products. ZAMST pays close attention to the high performance needs of elite athletes better than any other brand I’ve tried. I use the ZAMST IW-1 knee icing kit after every practice and competition as part of my regular injury prevention routine. Icing is one of the most important ways to minimize injury, and the ZAMST IW-1 knee icing kit is the best and most convenient way for me to ice properly,” said May-Treanor.

“Misty May-Treanor is one of the finest athletes that we have ever witnessed in Olympic history, and her commitment to maintaining a healthy lifestyle through sport embodies our philosophy at ZAMST,” said Hajime Takada, President and CEO of ZAMST USA. “One thing that we appreciate most about Misty is her willingness to share her life experiences and her knowledge of injury prevention with such an open and positive attitude. We are very proud to have her leading the ZAMST family of world class athletes and sports medicine professionals,” said Takada, himself a top tennis athlete in the early 1990’s at May-Treanor’s alma-mater Long Beach State University.

ZAMST is the leading brand of sports protective equipment in Japan and used by professionals worldwide. ZAMST offers a full line of high quality injury prevention products, featuring unique materials and construction designed for its three tenets of “Effectiveness, Comfort, and Ease of Use” as they relate to the ultimate in sports performance. ZAMST is a division of the NIPPON SIGMAX Co., Ltd (Tokyo, JAPAN) with privately-held, wholly owned subsidiary corporations, SIGMAX EUROPE (Annecy, FRANCE), SIGMAX CHINA (Shanghai, PRC), and SIGMAX AMERICA (Newport Beach, CALIFORNIA). For more information, call toll free 877-ZAMST-US (877-926-7887) or visit www.ZAMST.com.

Category Volley-Ball